Brand Identity Design | Website Design | Marketing Solutions
The Client
Walker Development & Construction Management is a Massachusetts based company with a fast growing portfolio and team. They provide award-winning building services and solutions for twelve industries across New England. In addition, Walker proudly provides an above and beyond work culture and environment for their employees.
Project Overview
The company was taken to the next level through extensive brand strategy work, redevelopment of the brand identity, creation of a custom website, and unique marketing materials. Showcasing the uniqueness of the team, Walker’s process, and finished projects were extremely important aspects to showcase to potential clients.
Logo Creative Direction
With the original logo mark requested to be the only aspect of the brand to remain unchanged, we expanded upon this mark with alternative setups to provide more dynamic options.
Brand Photography
Working in a very competitive field, we carefully crafted brand photography for Walker to showcase the team, culture, and hard work they put in to each and every project.
Website Strategy And Design
The brand strategy work we conducted lent itself greatly to development of the messaging throughout the website. Wanting to present themselves as modern and forward thinking, custom coding was used to create movement in places such as the ticking numbers on the homepage and the spinning logo on the About. The secondary color palette came into play to highlight buttons and the call to action. And the custom shot brand and architectural photography truly takes the website and brand to the next level.
“Bev created more than just a website for us, she creatively brought our brand to the next level while allowing for our values and authenticity to shine through.”
— Claire Burgess, Director of Marketing & HR
Social Media Templates